LENOLA TOWN CENTER IMPROVEMENTS

THE CHALLENGE

The Lenola Area of Moorestown has many attributes of a successful neighborhood town center but lacks the vibrancy and connectivity to reach its potential. Unfortunately, the Lenola Town Center is struggling to maintain its economic viability in the face of increased competition. The inability of the current street design to provide for the safe and effective movement of pedestrians, cyclists, motorists, and mass transit users, as well as an uninviting streetscape is a deterrent to local residential shoppers, out-of-town visitors, and investment.

HOW WE HELPED

McCormick Taylor was selected to provide design assistance for Moorestown Township’s Lenola Town Center streetscape project through a federal grant from the NJDOT Transportation Alternatives Design Assistance Program. McCormick Taylor designed a new streetscape to provide narrower travel lanes, two dedicated bike lanes, attractive and ADA-compliant sidewalks, decorative crosswalks, bus stops and shelters, and traffic calming improvements. The improvements also include landscape plantings, lighting, bicycle parking, benches, litter/recycling receptacles, gateway signage, Share the Road signs, and wayfinding signs.

RESULTS

This project provides increased connectivity via bike lanes, enhanced sidewalks and crosswalks, a bus shelter, and traffic calming strategies to create a safe and inviting streetscape, which will be the catalyst of a new revitalized Lenola Area. The project reached substantial completion in fall 2023.